Home / Insights
Spain business insights

Structuring, tax and banking for founders coming to Spain.

Working guides on incorporating and running a Spanish company from abroad — formation, tax activation, banking, market-entry strategy, cross-border structures by country, US-Spain planning, the EU AI Act and marketing in Spain. Written for the decisions that are expensive to get wrong.

The library at a glance
61 guides across 8 clusters

Company formation & structure

The decisions made at incorporation, and why they are hard to change later.

Tax activation, VAT & compliance

Getting the codes, numbers and registrations right from the first transaction.

Banking

Why Spanish corporate onboarding is hard for foreign owners, and how to pass it.

Market entry & substance strategy

Why cross-border setups fail, and the holding and comparison decisions behind them.

Founders by country

Treaty rates, banking realities and the structure that fits each origin.

US → Spain

Cluster The treaty, the traps, and the structures that survive review.

EU AI Act

New cluster What non-EU AI companies must do to sell into Europe — and why Spain.

Marketing & Growth

New cluster How foreign companies actually sell in Spain — channels, trust, compliance and sector.
Marketing · Pillar

Marketing in Spain: The Foreign Founder's Guide

The market, the regions, the funnel and the compliance layer — with all fifteen guides.

Read the pillar ↗
Marketing · Search

How Spanish Customers Search

Search intent in Spanish, google.es and why translated keywords fail.

Read guide ↗
Marketing · Social

Social Commerce in Spain

WhatsApp, Instagram and TikTok Shop — where discovery actually starts.

Read guide ↗
Marketing · Media

Paid Advertising in Spain

What it costs, where it works, and the Spanish commercial calendar.

Read guide ↗
Marketing · Video

Connected TV and Video

Around 95% reach, and almost no foreign entrants using it.

Read guide ↗
Marketing · Trust

Winning the Spanish Customer's Trust

The signals that decide whether a foreign brand is credible here.

Read guide ↗
Marketing · Language

Localizing for Spain

Castilian, Catalan, Galician, Euskara — and what is not translation.

Read guide ↗
Marketing · Conversion

Checkout and Bizum

Turning Spanish traffic into completed orders.

Read guide ↗
Marketing · Proof

Reviews and Social Proof

How Spanish buyers verify a supplier they have never heard of.

Read guide ↗
Marketing · Compliance

Cookie Consent for Foreign Sites

LSSI-CE, AEPD guidance and the fines that follow a bad banner.

Read guide ↗
Marketing · Compliance

Email Marketing in Spain

Why Spain is opt-in, and what your consent record must prove.

Read guide ↗
Marketing · Compliance

Influencer Marketing Rules

Disclosure, registration thresholds and prohibited categories.

Read guide ↗
Marketing · Compliance

Advertising Standards

What Autocontrol polices — and how competitors use it.

Read guide ↗
Marketing · E-commerce

E-commerce Marketing in Spain

Marketplaces, consumer law and delivery geography.

Read guide ↗
Marketing · B2B

B2B Marketing in Spain

Relationships, references and where cold email stops working.

Read guide ↗
Marketing · Planning

The Plan You Need Before Launch

The document that prevents the most expensive six months.

Read guide ↗

Not sure which of these applies to you?

A 20-minute call. We look at your business, your clients and your country, and tell you honestly which structure makes sense and what it will take.

Book a free call ↗
Straight answers 20 minutes · No commitment · One accountable team

Voixa Consultors S.L. · Barcelona · Corporate services for international founders in Spain.